Will an electric fire actually heat my room or is it mainly for ambience?

Many electric fires in this range deliver 1.1–2 kW, so they work well as supplementary heat and create a strong visual focal point, especially in small to medium rooms. If you need something that produces noticeably more warmth, there are higher-output options and gas models on offer, the Flavel Firenza ODS at 3.8 kW. an Adam Colorado electric fire rated around 1.5 kW will take the chill off a small sitting room while giving good flame effect, whereas the Flavel gas fire will be better for larger spaces where you want stronger continuous heat.

How do I pick the right size fire for my fireplace recess or wall?

Start by measuring the width, height and depth of your recess and match those to the product dimensions; sizes in this collection cover overall widths from roughly 400 mm up to about 1,300 mm and heights from around 400 mm to over 1,000 mm. Depths are commonly between 100–400 mm, so slim wall-mounted models like the Sureflame 26 inch suit shallow recesses, while wider suites with a mantel need a larger overall width such as 900–1,100 mm. If you have a standard chimney breast, a 900–1,000 mm wide fire often provides balanced proportion; for a compact alcove, a 400–600 mm width will sit neatly without overwhelming the space.

How realistic do the flame effects and fuel beds look on these electric fires?

You’ll find a range from classic coal and log beds to pebbles and ceramic, and some models offer interchangeable fuel beds and trims such as the Adam Cambridge 6-in-1 for different looks. Brands like Celsi are noted for ultra-realistic flame technology, and several Adam models combine brushed steel trims and convincing fuel beds for a contemporary, authentic appearance. choosing a logs fuel bed with a brushed steel trim gives a traditional flame impression, whereas pebbles with a black glass surround creates a modern, minimalist effect.

Which control type should I choose: manual, remote or easy access slide?

Manual controls are simple and reliable, while remote control models,such as the Sureflame wall-mounted fires,give convenient operation from your sofa and are handy if the fire is mounted high. Easy access slide controls suit people who prefer a discreet, built-in control without the need for a remote. If your fire will be wall-mounted at eye level, a remote is often most practical; for a fireside suite with a nearby hearth, manual or slide controls work perfectly well.

Are glass-fronted fires better for a modern living room than open-fronted ones?

Glass-fronted options give a sleek, contemporary look, clearer flame definition and a tidier finish that pairs well with brushed steel or black surrounds, while open-fronted designs can produce a softer, more traditional flame character. Modern styles dominate the collection (13 modern vs 2 traditional), so glass-fronted units are a natural match for that aesthetic; an Adam Helios brushed steel fire with a glass front will complement a minimalist, modern lounge. If you prioritise a crisp visual effect and a more sealed feel, glass-fronted models are the right choice.

Fires by Brand

Create the perfect centrepiece for any room with a beautifully crafted fire from some of the most trusted names. Whether you're after sleek modern design, realistic flame effects, or the cosy charm of a traditional hearth, our handpicked range from Adam, Celsi, and Flavel delivers on both style and performance. From effortless electric models to efficient gas solutions, you’ll find the ideal fire to suit your lifestyle, décor, and budget.

Adam Fires offer contemporary elegance with easy installation, perfect for modern living spaces. For cutting-edge visuals, Celsi Fires lead the way with ultra-realistic flame technology and remote control convenience. And for dependable gas warmth with a timeless touch, Flavel Fires are a classic choice. These manufacturers have been warming homes across the country for generations, now it’s your turn to experience their comfort, quality, and charm.

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Adam Abbey Stone Effect Suite with Helios Brushed Steel Electric Fire - 20683

5.0

2 ratings

£354.50 inc
VAT

Adam Southwold Oak and Cream Suite with Helios Brushed Steel Electric Fire - 6851

5.0

3 ratings

£282.50 inc
VAT

Adam Colorado Black Electric Fire - 10183

5.0

4 ratings

£140.00 inc
VAT

Adam Colorado Brushed Steel Electric Fire - 10212

5.0

2 ratings

£140.00 inc
VAT

Adam Blenheim Black Electric Fire - 11263

4.8

4 ratings

£150.99 inc
VAT

Adam Monet Pure White Electric Fireplace Suite - 14992

5.0

2 ratings

£227.50 inc
VAT

adam-cambridge-6-in-1-with-interchangeable-trims-and-fuel-bed-remote-control-electric-fire-20431

Adam Cambridge 6-In-1 With Interchangeable Trims and Fuel Bed Electric Fire - 20431

5.0

2 ratings

£289.00 inc
VAT

Adam Helios Brushed Steel Electric Fire - 2

5.0

2 ratings

£124.99 inc
VAT

Sureflame WM-9334 26 inch Remote Control black Electric Wall Mounted Fire - 23621

£125.00 inc
VAT

Sureflame WM-9332 Remote Control White Electric Fireplace Suite with Downlights - 23626

5.0

5 ratings

£392.00 inc
VAT

sureflame-wm-9331-42-inch-remote-control-black-electric-wall-mounted-fire-23627

£401.45 inc
VAT

Adam Chilton White and Grey Suite with Helios Brushed Steel Electric Fire - 22115

5.0

2 ratings

£371.48 inc
VAT

Flavel Expression Plus HE Gas Fire Slide Control Silver

£832.60 inc
VAT

Fires by Brand

Filter By
15 results

Filter By
15 results

Adam Abbey Stone Effect Suite with Helios Brushed Steel Electric Fire - 20683

Adam Southwold Oak and Cream Suite with Helios Brushed Steel Electric Fire - 6851

Adam Colorado Black Electric Fire - 10183

Adam Colorado Brushed Steel Electric Fire - 10212

Adam Blenheim Black Electric Fire - 11263

Adam Monet Pure White Electric Fireplace Suite - 14992

Adam Cambridge 6-In-1 With Interchangeable Trims and Fuel Bed Electric Fire - 20431

Adam Helios Brushed Steel Electric Fire - 2

Sureflame WM-9334 26 inch Remote Control black Electric Wall Mounted Fire - 23621

Sureflame WM-9332 Remote Control White Electric Fireplace Suite with Downlights - 23626

Sureflame WM-9331 42 inch Remote Control black Electric Wall Mounted Fire - 23627

Adam Dakota Pure White & Grey Suite with Helios Brushed Steel Electric Fire - 23326

Flavel Firenza ODS 3.8kW Outset Gas Fire Bronze - FFIRR0MN

Adam Chilton White and Grey Suite with Helios Brushed Steel Electric Fire - 22115

Flavel Expression Plus HE Gas Fire Slide Control Silver

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